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Purple Cows? If you know anything about sales or marketing, then I’m sure you have heard of the mythical “Purple Cow.” For those of you who have not heard of this beast, it is a metaphor for making your product … Continue reading
Category Archives: Marketing Principles
I have enjoyed my time at Western quite a bit I really enjoy the town of Lacrosse WI. Western has many resources that a big university has in a much smaller package. One of the first things that caught my … Continue reading
The Marketing principles class at Western Technical College teaches you about the Product life cycle and how a new product goes through the four phases of the cycle; introduction, growth, maturity, and decline. From there you learn about the new … Continue reading
Are you graduating high school and planning on going to college for a business related program? Western is an inexpensive technical college which offers excellent programs, certificates, and instructors. The Marketing Certificate is only a three class certificate that will … Continue reading
Transferring from a different school and want to have a couple of different degrees, but don’t want to be in school that long? Why don’t you think about doing a certificate instead of an Associate’s Degree? When you come to … Continue reading
Marketing principals is an outstanding course where you are allowed to work in groups as well as on your own in order to reach the course outcomes. Generally speaking students have a very tight schedule. However, this is not … Continue reading
Marketing Principles provides the tools you need to kick start your future in marketing. By learning the correct terminology, step by step processing guides, and a hands-on experience to promoting your own product, this class is highly beneficial. This class … Continue reading
The marketing career field is an exciting field to go into with many career options. One way to define the marketing career choice is to say that it is an intermediate between the development of a product and the sale … Continue reading
In Marketing Principles, students participate in a business simulation game that puts them in the place of a backpack company owner. The student is responsible for all company decisions including price, design, distribution channels, and campaign choices. In addition, students … Continue reading
Marketing Principles: It represents the comprehension of the marketing concept and functions. Major concepts include: Segmentation Marketing mix Buyer behavior Decision support systems Consumer and business-to-business products Multicultural and global aspects Business ethics E-business. Marketing careers are explored. … Continue reading