High School Students You’re looking for the right career path and we understand that. This program may or may not be for you, but I ask you to make an informative decision. Let’s get your personal brand out in the real world! … Continue reading
Category Archives: Classes
The Western Marketing Program is like no other college program when it comes to preparing you for real life experiences. One of the most important steps in beginning your career path is to create a resume that will let an … Continue reading
Orientation to Marketing is a class where you gain individual and group skills that prepare you for future careers. You learn how to prepare yourself and set goals to measure your future success in the marketing field. This class will … Continue reading
Selling Principles: This course covers B2C (Business to Consumer) and B2B (Business to Business). This course engages students with hands on learning through class projects such as, interviewing middle and top executives, class presentations and creating or researching your own product … Continue reading
In Marketing Principles, students participate in a business simulation game that puts them in the place of a backpack company owner. The student is responsible for all company decisions including price, design, distribution channels, and campaign choices. In addition, students … Continue reading
My experience in the Marketing Program at Western was old school which helped because, I am a non-traditional Marketing student. I thought I might be in over my head with computers, but I found the class to be a very pleasant experience. The … Continue reading
Get an associates degree for marketing while taking the course Selling Principles: The non-traditional students will enjoy this class course for multiple reasons: it is flexible; the assignments are given beforehand so it is easily manageable to complete the assignments … Continue reading
This course can provide students with experience in developing market information to use in effective decision making. During the course there is multiple opportunities for traditional and non-traditional students to work with outside businesses to create a market research campaign … Continue reading
Social Media Campaign Students will learn the importance of keeping current on new, emerging marketing trends, and identify sources used by marketing professionals to do so. The course will explore the important techniques and methodologies social scientists, marketers, and advertisers … Continue reading
Personal Branding Course – 2nd year spring course: Are you proud of your digital presence? Will you be proud of it in ten years? Are there things that are untrue or pertain to someone with the same name? Do you … Continue reading