Marketing Faculty

Pam CulverCavalier Logo
Pam Culver Marketing Instructor
Email: culverp@westerntc.edu
Office: B202D
Education: Received her MBA in Marketing from Loyola University New Orleans. She also received a BAA in Marketing and International Business from Baylor University

Pam is a Marketing Instructor at Western Technical College teaching marketing classes including: Marketing Principles, Selling Principles, Marketing Financials, Product Management, Retail Sales Management, Promotion Principles and Marketing Management.

She is also the Marketing Consultant and Owner of Gathering Waters Design, Inc. Gathering Waters provides marketing planning and implementation for small to medium sized manufacturing, service, retail and agriculture businesses through effective use and presentation of image, brand and communication resources.

Shelly Wetzsteon
Shelly Wetzsteon Marketing Instructor
Email: WetzsteonS@westerntc.edu
Office: B202H
Education: Received her BA in Math and Computer Science, as well as a Master’s degree in ME-PD from UW-La Crosse

Shelly is the Program chair for the Marketing Program teaching classes including:Orientation to Marketing, Marketing Principles, Marketing Research, Project Management Principles, Marketing Communications, Digital Marketing, Personal Branding, Business Partnership Project.

Shelly coordinates department and teaches various marketing courses at entry and advanced levels. Presents and trains staff and faculty on current marketing trends (social media for business, blogging, pinterest for business…) as well as innovative technology-related websites for use in teaching, learning, and effective class engagement. Additional focus in student and curriculum development.