Tag Archives | marketing

5 Fields a Marketing Degree Can Take You

Corn Field Bean Field Alfalfa Field Beet Field Hay Field …. Now that we’ve got your attention, let’s actually talk about where a Marketing Degree can take you 🙂 We are now close to graduating, and the job hunt has officially started. Being that we are graduating with an Associates of Applied Science degree in […]

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Retail Loyalty Programs Go Mobile

The traditional loyalty programs in retail have been on the decline within the past few years. 58% of those currently enrolled in a loyalty program do not even partake in the memberships. Customers have stated that the enrollment in most loyalty programs have not saved them any money. Traditional loyalty programs are changing, however, to […]

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Promotion Principles

Promotional Plan for Marketing Program. Students work in teams to select and research a company, brand, or business, create an institutional and event promotion campaign and buy efficient media in order to influence a data-defined market segment. The markets may be local, national, or global

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