Why would you choose a 2 year over a 4 year college? 2 year colleges are great because the cost of tuition and fees are about a one-third the cost for a year at a four-year college. Another great thing … Continue reading
Marketing Student
This course can provide students with experience in developing market information to use in effective decision making. During the course there is multiple opportunities for traditional and non-traditional students to work with outside businesses to create a market research campaign … Continue reading
Social Media Campaign Students will learn the importance of keeping current on new, emerging marketing trends, and identify sources used by marketing professionals to do so. The course will explore the important techniques and methodologies social scientists, marketers, and advertisers … Continue reading
Personal Branding Course – 2nd year spring course: Are you proud of your digital presence? Will you be proud of it in ten years? Are there things that are untrue or pertain to someone with the same name? Do you … Continue reading
Work with an outside company As the capstone course for marketing majors, the learner will apply their knowledge to solve a business opportunity or problem by developing marketing objectives and strategies for a local business. Student teams will work with … Continue reading
Pick your own charitable project This course is designed to introduce students to the importance of project management in business environments. Project management is the discipline of planning and organizing resources to bring about the successful completion of specific goals … Continue reading
Complete a Shark Tank Project. The student will develop a mastery of the basic principles and practices of current day marketing. Emphasis will be placed on decision making issues of managing product, price and placement strategies. Student will analyze the … Continue reading
Creation of the Promotion Principals advertising Elements Hands-on study of the different types of communication tools needed to support the marketing role. Students will learn how to write press releases, public service announcements, media kits, Internet copy, product descriptions, brochures, … Continue reading
Shark Tank Budget This class is designed to expose the learner to basic accounting concepts, which will provide a framework for the general financial analysis all businesses conduct. The student will learn the basic accounting cycle along with the fundamental … Continue reading
Promotional Plan for Marketing Program. Students work in teams to select and research a company, brand, or business, create an institutional and event promotion campaign and buy efficient media in order to influence a data-defined market segment. The markets may … Continue reading